Vesch!
Vesch! is a major Russian chain of multi-brand, mid-market clothing stores with a wide range of clothing and accessories for adults and children. Our brief was to update the brand, whilst retaining its value positioning, and to create an attractive, family store environment that was enjoyable to shop for the customer.
Vesch! is a major Russian chain of multi-brand, mid-market clothing stores with a wide range of clothing and accessories for adults and children. Our brief was to update the brand, whilst retaining its value positioning, and to create an attractive, family store environment that was enjoyable to shop for the customer.
Our Role
Brand identity
Interior and exterior design
Planning and zoning
Graphics
Signage and wayfinding
Marketing material
Brand identity
Interior and exterior design
Planning and zoning
Graphics
Signage and wayfinding
Marketing material